Online communities are no longer a rarity in the healthcare industry. Many practices now use social media in their marketing and to build community with their clients.
Here are some ways you can use social media in your own practice.
Keep your visitors engaged with fresh blog content. It’s the best way to improve your online presence and stay connected with your clients.
But how do you know what topics will interest them?
If you’re struggling with what to write about, here are five popular topics you can use. Jump-start your blog and get more engagement, loyalty, and retention.
Standard , Uncategorized , Websites
April 4, 2018
How to Track Your Expenses for Business Taxes
The best way to make your business taxes painless is to plan ahead. Tracking your business expenses throughout the year can save money on your quarterly taxes.
But it’s overwhelming to dig into all the rules to learn what you can write off and how to track your expenses.
Here are a few simple suggestions you can start using today.
Markup , Search Engine Optimization , Social Media and Blogging
February 28, 2018
How to Boost Your Google Ranking with Title Tags
By: Melody Gandy-Bohr
Even a great website can’t help people if they can’t find it on search engines like Google. So how do you move your website to the top of results and get them to click?
There is one basic step you can take today to increase your website traffic and engagement. And you don’t have to be an SEO professional to do it.
Engaging title tags on all your website content is a great way to start building engagement. Here’s what you need to know about them.
Marketing , Search Engine Optimization , Social Media and Blogging , Websites
February 15, 2018
3 Simple Ways to Expand Your Practice In 2018
You’re already busy running your practice, and now we’re telling you to keep up with online marketing?
Most clients find your practice online. You don’t have to make yourself available online. But if you don’t, you’ll lose clients to practices that are.
Building an online presence isn’t as hard as it sounds. Here are three basic ways to help clients find you online in 2018.
Search Engine Optimization
January 30, 2018
How to Stay Strong in Search This Summer
There’s a new change coming for your practice’s website in July of 2018. Sure, that’s still a way’s off, but you’ll want to be ready for this change early.
Your website speed on mobile devices will become a search ranking factor in Google’s search results.
Over half of all clients are now searching for your practice on a mobile device, like a smartphone. Because of this, slow-loading web pages might rank lower in search results.
Make sure your practice website is mobile-friendly. If it’s not, your search ranking might take a penalty.
You don’t want to end up ranking below another practice in search results.
Computer Basics , Security
January 15, 2018
Simple Ways to Protect Your Practice Online In 2018
In early 2016, PBS called healthcare hacking an “epidemic.”
The U.S. HHS estimated there was an average of four data breaches every week by March of 2016.
How can a therapy practice stay secure when data breaches happen so often?
You don’t need to be a technology expert to keep your online information safe. Here are a few basic steps you can take now to protect your practice in 2018.
Architecture , Computer Basics , Web
December 15, 2017
How TherapySites Keeps Your Information Safe on the Internet
By: Jim Rogers
How do you keep your practice safe in an online world?
Our businesses, finances, and many of our social interactions have gone digital.
People with malicious intentions have seen this move to digital. Some of them have used it to gather large amounts of private data.
But there are ways that web hosting companies (like TherapySites) use to protect your data while it’s traveling the web.
Marketing , Search Engine Optimization , Social Media and Blogging
November 15, 2017
How to Grow Your Practice in High-Competition Areas
By: Jim Rogers
A successful practice depends on a steady stream of new clients. Attracting new clients can be difficult and not always intuitive.
Growing your practice in an area of high-competition is even more difficult.
Here are a few ways you can get the word out and attract a steady stream of new clients. Do these and you’ll be doing more than many other practices.
Design , Search Engine Optimization , Websites
October 10, 2017
6 Things We Look for in a Professional Website
Does your website have them?
The gap between an average website and an excellent website isn’t usually obvious. And a clean, appealing design is only a small part of it. We’ve put together a process for evaluating our client websites. Here are six things we look for that separate the good from the great.
