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The Diversity School
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Case Study

Veronica M. Wanzer of The Diversity School

How Veronica quickly launched her website and secured new donors
The Diversity School
Veronica M. Wanzer
PhD, LCPC, NCC, ACS, BC-TMH
Diversity_School_Headshot
About
The Diversity School is a nonprofit organization recognized in the state of Maryland and the federal government as a public charity under the Internal Revenue Code (IRC) 501(c)(3). As a charitable organization, The Diversity School’s purpose is to provide charitable educational opportunities to individuals. They offer continuing education activities to facilitate growth and development for mental health professionals. The funds gained from continuing education courses support the development of future educational endeavors, and enhancements to educational programming offered at The Diversity School.
Client Since: 2011
Location: Maryland
Practice Size: Continuing Education Nonprofit
Success Highlights
Increased Outreach to Investors, Counselors, and Collaborators
<1
month to launch website

100%
tailored branding for website

3
new major donors gained in 1 year

Impact stories
Internal pages of The Diversity School website on mobile screens
Challenge
Ms. Wanzer wanted to update her existing website for The Diversity School, to better reflect the services she offered, including counseling both clients and other practitioners in training to further their careers. After trying other DIY platforms, she felt frustrated and limited in what she could build and maintain without taking too much time away from her practice.

Solution
TherapySites offered a full onboarding service for The Diversity School, helping to create their website for them by placing all of their content and images, adding SEO content to the site to kickstart its rank on search engines, and personalize their choice of template to showcase the practice’s unique vision.

Impact
After quickly launching her practice website, Ms. Wanzer has seen notable growth for her practice, and for the organization’s donor-base. For every update her practice wants to share, a live, friendly support team of digital marketing professionals can help by taking the work off of her hands and publishing changes upon approval.

Over the years, I’ve recommended TherapySites to several colleagues and peers in the mental health field due to the ease of use and the great promotion of your practice that you get through TherapySites. Thank you very much for all of your ongoing support!
Veronica M. Wanzer,
PhD, LCPC, NCC, ACS, BC-TMH
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One of our digital marketing experts will contact you shortly to get you started. If you'd like to get a head start now, you can always call (866) 597-2674.